Nature
Guilt-free fashion. Designed in the North.
Shaped by four distinct seasons and inspired by the purity of northern nature, we live closely connected to the environment around us. Nature is not only our source of inspiration, it is part of who we are.
No virgin plastic
Agricultural side-streams turned into a unique piece of art. Nothing pulled from the ground for it to exist.
No toxic chemicals
BrightBio® is PFAS-free and designed without toxic fluorinated chemicals and adhesives commonly used in the textile industry.
Returns to the cycle
Designed for circularity. Every item is registered, traceable, and welcomed back at end-of-life.
BrightPlus mission
OUR MISSION IS TO RID THE WORLD OF TOXIC COATINGS
Our close relationship with nature naturally guides us to act responsibly, to protect, preserve, and care for our shared home. Finland's strong heritage in design and technological innovation forms the foundation of our work. We combine scientific expertise with high-end design to create sustainable, high-performance material solutions for a changing world.
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